Rivian's R1S Pebble Beach Edition Just Made Auction History

When you think of a car auction at Monterey Car Week, you probably picture a million-dollar Ferrari or a vintage Porsche. But this year, an electric SUV stole the show. Rivian created a one-of-one R1S Quad Pebble Beach Edition, and it just sold for a shocking amount of money—all for a good cause.

The Million-Dollar Question: What's the Big Deal?

This wasn't just another R1S. It was a single, bespoke vehicle made specifically for the Monterey Jet Center auction. The final price tag was $175,000, which is about $45,000 more than its initial estimate. Even better, all of that money went to charity, specifically the WaterAid and #TeamWater initiatives. This is a huge win for both Rivian and the charities, proving that EVs can be a serious collector's item.

Inspired by a Coastal Sunrise

The reason this R1S is so special comes down to its unique coastal-themed design. Every detail was carefully chosen to capture the spirit of California’s beautiful coastline.

• Exterior: The body is finished in a custom "Monterey Silver" paint, which Rivian says mimics the look of morning light dancing on the Pacific waves. It's perfectly complemented by bright Laguna Beach Blue brake calipers and custom-forged 22-inch wheels.

• Interior: Inside, the beachy vibe continues with Pebble Stone-inspired upholstery and textured wood trim. The most unique touch? The speaker grilles and floor mats feature a beautiful gradient that fades from a rich aqua to a warm, sunset-orange hue.

Underneath the custom look, it’s still the same powerful R1S Quad with a quad-motor powertrain and 1,025 horsepower. It’s an adventure vehicle with a high-end, artistic soul.

The sale of this one-of-a-kind R1S signals something big: the world of car collecting is changing. It's no longer just about classic supercars; modern EVs are officially in the mix. What do you think of this new trend? Would you pay a premium for a one-off EV like this, or do you prefer the classic auction block heroes?